MAISON CLOAKROOM© 2025. CREATIVE DIRECTION SS25 // PRODUCTION JUNE 16TH. MONTREAL, CANADA
A capsule shoot that highlighted craftsmanship, product quality, and the personal experience at the heart of Maison Cloakroom

This project for Maison Cloakroom was designed to convey more than garments. Through a quick yet intentional capsule shoot, the focus was placed on the quality of materials, the precision of craftsmanship, and the distinct atmosphere that defines a made to measure experience. By placing the owners at the forefront, the imagery captured not only the products themselves but also the personal connection and refined energy that clients encounter when stepping into Cloakroom. The result was a story of style rooted in expertise, authenticity, and the human touch behind the brand.

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