For Casadei, each shoe was envisioned as a character with its own sensorial universe. Playful yet meticulous art direction guided the use of props that amplified the essence of each design, whether cherries evoked sensuality, crushed tomato tubes suggested bold energy, or cement blocks conveyed strength and structure. The outcome was a series of visually arresting compositions that transformed each product into an experience, allowing the collection to resonate not only as fashion but also as emotion and atmosphere.